Last week end, I had the opportunity of being of volunteer at the Fashion Clash in Maastricht which is a fashion week with different activities through the Dutch city in addition to the main venue where all the fashion shows happened. Working backstage gave me the opportunity to get to know some of the designers and models. Moreover I could look at their works closely as well as their runway. I would therefore like to share with you what I have found promising during these two days.
The theme of the 7th edition of the Maastricht Fashion Clash was Gender. As it is explained in the foreword of the event’s catalogue, fashion and especially high fashion is the more adequate tool to explore the domain of gender identity. Male or female do not matter anymore, humans is what we are and the labelling should not be taken into consideration. Fashion has always been a precursor in the controversial and innovative dilemmas of society. Gender identity is one of them.
The first emerging designer duo I would like to talk about is the Barcelona based brand CARLOTAOMS. Elisabet and Elisenda are two friends who studied together fashion and decided to launch their own brand. Their style is mainly classic cuts but with touches of originality in the fabric, structure and prints. Through the collection a spanish atmosphere remains because of the riding black hats They have a menswear and womenswear collection sharing the same features in both collections. They are only selling in Barcelona and Zaragoza at the moment. The two spanish designers will be present at the Barcelona Fashion Week at the beginning of July. Not only their friendliness and professionalism make them designers to follow but it is mostly the quality of their designs and their originality.
Zorica Jadranski is a Serbian designer already celebrated by the Serbian Fashion Week. Her style is edgy and sophisticated. The main colour of the collection is black which give a rock’n roll classy looks. Her underground vision of fashion can be the perfect outfits to go out at night for drinks and clubbing. Highly recommended if you are an edgy person.
I was assisting designer Tosca Wyss at the head of her own brand Blank Etiquette. So I had the opportunity of witnessing the high quality of the designs especially the laser technique and embroideries. She mixes different textures like plastic and cotton to create futuristic designs for the everyday life. I could not help notice some of the outfits had asian influences in their details. The equation for a successful designer is all here: quality, originality and visionary’s skills equals success.
As true artists, the duo Hermione Flynn explored the thematic of genders which fitted perfectly in the subject of the Fashion Clash Festival. Their project (IN)DIFFERENCE is dealing with the gender stereotypes still present in our society. Reminding me the work of photograph Robert Mappelthorpe and Lisa Lyon The show in itself was a performance. The particularity is the structure of the outfits. The extreme simplicity and neutrality of the colours, structure and gender identity of the designs really make you reflect on what role fashion does play in gender identity.
photos are a courtesy of :